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What science actually says about women, fitness and performance.

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What science actually says about women, fitness and performance.

Most of the high-performing women I work with aren’t short on discipline. If anything, they’re incredibly consistent. The difficulty tends to come from the environments they’re operating in, roles that demand constant output, quick decisions, and very little space to switch off. Over time, that kind of

Becoming a mother is what made me a founder.

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Becoming a mother is what made me a founder.

Kayleigh Laverick, Founder, Mamma Social It wasn’t just an individual achievement; it revealed a real need for tangible support that wasn’t being met, spaces where parents could connect, share, and be acknowledged, without any pressure around money or status. That need sparked the creation of Mamma Social Co.

Abi Reid & Merwave

Abi Reid & Merwave

From product idea to business responsibility. Merwave began with a practical problem. Abi Reid struggled to find products for wavy hair; most were too heavy, routines too complex, and results inconsistent. “There was nothing built specifically for wavy hair,” she explains. “It was always treated as an afterthought.” The real

Issue 001 - Available Now

Issue 001 - Available Now

Available from 26.02.26 - 01.05.26. Complimentary digital content for all orders. The Female Panel began as a room full of thoughtful conversations between women building, leading and investing across the North East. Over time, it became clear those conversations deserved to live beyond the event itself.